There are two types of Queenslanders in June. The first sees “EOFY” and thinks tax return, receipts, mild dread. The second sees it and thinks new telly, cheaper mattress, and a sneaky tax deduction on that work laptop.

Good news: you can be both. The End of Financial Year is genuinely one of the best times of the year to save money in Australia, if you shop with a plan rather than a credit card and a dream. So, before you sprint into the nearest shopping centre, here’s your friendly guide to the best EOFY Sales and specifically, the best EOFY Discounts in QLD in 2026.

Why Are There EOFY Sales At All?

Retailers want to clear old stock off the books before 1 July so they start the new financial year lean and tidy. To do that, they slash prices on big-ticket items — think TVs, laptops, fridges, mattresses and winter fashion — to move them out the door fast. retail trackers are already reporting heavy discounts on those exact categories for 2026.

Most EOFY Sales run from early June through to midnight on 30 June, with a few stragglers limping into early July. Translation: you’ve got time to compare, but the genuinely good stuff (laptops, TVs and mattresses especially) tends to sell out before the deadline.

The Big Retail EOFY Discounts to Watch

Almost every national retailer with a Brisbane store is running an EOFY sales event right now. The standouts:

• Myer – its EOFY sale is live, with savings across appliances, beauty, tech, luggage and home brands.
• Kogan – running an EOFY sale across 35+ categories for the whole of June, delivered to your door (no Queen Street Mall parking required).
• JB Hi-Fi, The Good Guys & Harvey Norman – the usual heavy hitters for tech, laptops and whitegoods. Always worth a price-match conversation.
• Officeworks – handy if you’re stocking up on anything that doubles as a work expense (more on that below).
• THE ICONIC & adidas – up to 50% off fashion and end-of-season styles, which is perfect timing for a Brisbane “winter” that lasts about three weeks.
• Amazon, Dyson & Bose – reliable for tech, vacuums and audio if you’d rather shop in your trackies.

As a rough rule of thumb, expect up to 50% off larger items and up to 70% off smaller ones during peak EOFY. If you’re chasing a specific category, it pays to compare across a few retailers – guides like MoneySavingAussie’s EOFY hub do a lot of the legwork for you.

Shopping EOFY discounts in-person around QLD

If you’d rather see it before you buy it, the usual suspects are all firing in June: the Queen Street Mall in the Brisbane CBD, Westfield Chermside (one of the biggest centres in the country), DFO Brisbane out by the airport for outlet pricing, and Harbour Town on the Gold Coast if you’re combining bargains with a beach day. Go early on a weekday if you value your sanity.

EOFY Car Deals: Arguably The Biggest Savings Of All

If a new car is on the cards, EOFY is prime time. Dealers are clearing stock to hit end-of-year targets, and the offers in 2026 are sharp. According to CarExpert’s EOFY roundup:

• BMW is effectively paying the GST across much of its SUV range for private buyers — that’s a saving of several thousand dollars on cars ordered and delivered by 30 June.
• BYD is offering cashback on its electric and plug-in hybrid Sealion models for orders in by late June.
• Mahindra is throwing in free fuel cards, and various brands are running plate-clearance runouts while stocks last.

Just remember a discount on a $50,000 car is still $50,000 you’re spending. Lovely savings, but only if the car was already in the plan.

The Smartest EOFY Saving Has Nothing to do With Shopping

Here’s where we put our financial-planning hat on. The cleverest EOFY move for a lot of Queenslanders isn’t a doorbuster TV. It’s the tax side of the equation.

If you run a business or are a sole trader, the $20,000 instant asset write-off is the headline act. Eligible small businesses (aggregated turnover under $10 million) can immediately deduct the full cost of qualifying assets under $20,000, rather than depreciating them slowly over years. The threshold applies per asset, so multiple purchases can qualify, but the catch is timing: the asset must be first used or installed ready for use by 30 June 2026. You can read the rules straight from the ATO. (The 2026–27 Federal Budget also flagged making the $20,000 threshold permanent from 1 July 2026, though that’s still subject to legislation – exactly the kind of thing worth confirming before you buy.)

A quick reality check: a deduction reduces your taxable income, not your bank balance. Buying a $15,000 piece of equipment doesn’t make it free, it just means you’re not handing as much to the tax office. So buy the thing because the business needs it, and let the deduction be the cherry on top. If you’re weighing up a purchase, our tax planning and forecasting team can tell you whether it actually stacks up for your situation.

If you’re an employee: EOFY is a good moment to bring forward any genuinely work-related purchases you were going to make anyway, and to get your paperwork in order before tax time. Our quick read on lowering your tax bill is a handy starting point.

How to Enjoy The Sales Without The Financial Hangover

A few house rules from people who look at budgets all day:

1. Write the list first. Decide what you actually need before the discounts start whispering sweet nothings. A 60%-off item you didn’t need is 100% of money you didn’t have to spend.
2. Check the “was” price. Some “EOFY Discounts” are dressed-up regular prices. A 30-second search of the model number usually tells the truth.
3. Be wary of buy-now-pay-later. Splitting a sale item into four payments can quietly snowball — and it can affect your borrowing power. We unpacked exactly how in Does Afterpay Affect Your Credit Score?.
4. Sleep on the big ones. If it’s still a great idea tomorrow, it’ll still be on sale tomorrow.

If your spending has felt a bit “out of pocket, out of control” lately, EOFY is also a great prompt to reset things with a proper cashflow and budgeting plan, or to tackle any lingering debt before the new financial year ticks over.

The Bottom Line

The best EOFY Sales in QLD aren’t just about scoring a cheap fridge (though, by all means, score the fridge). They’re a once-a-year nudge to spend with intention, claim what you’re entitled to, and head into the new financial year a little better off.

Got a business purchase you’re not sure about, or just want to make tax time less of an event? Book a chat with the HPartners team at our Brisbane (South Brisbane) or Toowoomba office – we’re the friendly humans who make the numbers make sense.